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Back-to-Basics: How much mobile traffic do you get?

1 September 2010

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More and more people are surfing the Internet from their phones these days. Take a look at the following graph. It shows the number of monthly visits to googlestore.com from Android, iPhone, and BlackBerry devices over the past 2 years. There were 277 visits in Sep, 2008. But in July of 2010, there were over [...]

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Introducing Weighted Sort

26 August 2010

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Have you ever sorted a report by bounce rate and seen nothing but entries with a 100% bounce rate? Have you then noticed that these entries only have 1 visit? Not only is this useless and frustrating, but it obscures the real data points that you care about behind pages of garbage. Well fret no [...]

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New Tools to Debug Your Tracking Code

25 August 2010

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Raise your hand if any of this sounds familiar to you: You just set up your tracking code and you’re wondering if it’s correct–and you want to know right now. You have decided to migrate your tracking to the new asynchronous syntax–but you want to know if your syntax has any errors. You finally decided [...]

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Back to Basics: Fast Segments with Analytics Intelligence

25 August 2010

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Did you know that there’s a quick way to create advanced segments from automatic alerts? This is one of those “I can’t believe how powerful this is and yet so easy to do” features. Let me illustrate with an example from the Google Store site. A few months ago, on February 5, the Google Store [...]

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New Verification Integration With Asynch

23 August 2010

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Nobody likes to duplicate effort. Unfortunately, sometimes it’s a fact of life. If you want to use Google Analytics, you need to add a JavaScript tracking code to your pages. When you’re ready to verify ownership of your site in other Google products (such as Webmaster Tools), you have to add a meta tag, HTML [...]

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A Better Developer Doc Experience

20 August 2010

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Now that the excitement of the new Management API launch has just passed its zenith, you might have also noticed that there were some interesting changes to the Analytics for Developer pages on Google Code. Since Nick, Alex, and I were under the hood making docs and sample code for the Management API, it also [...]

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Launched: New Google Analytics Management API!

20 August 2010

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Many developers have asked for a faster, more powerful way to access Google Analytics account configuration data through the Data Export API. We’ve listened and today we’re releasing a preview of the new Google Analytics Management API. The Management API provides read-only access to Google Analytics configuration data. It consists of 5 new Google Data [...]

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New Google Blog For SMBs

19 August 2010

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Most every business, including Google’s, starts small. These days, technology is giving businesses even more ways to grow bigger, faster. In a recent series on the Official Google Blog focused on small businesses, a handful of real-life entrepreneurs shared their experiences building companies from scratch and embracing internet tools that have taken their businesses to [...]

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Launch: Intelligence Just Got Smarter!

13 August 2010

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Hopefully, by now, you’re making good use of the Intelligence report in Google Analytics. If you’re looking to avoid the feeling that Google Analytics is “puking” too much data at you – a phrase coined by Google’s beloved analytics evangelist Avinash Kaushik – you’re not alone. We’ve heard you, and Intelligence is your first stop. [...]

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Back to Basics: Filtering Keywords

11 August 2010

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If you’ve ever wondered how to make sense of the long lists of keywords that appear in your reports, this week’s tip is for you. Look at the bottom of most tables in Google Analytics and you’ll see an Advanced Filter option. With this option, you can filter the data in your table according to [...]

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