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Launched: New Google Analytics Management API!

20 August 2010

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Many developers have asked for a faster, more powerful way to access Google Analytics account configuration data through the Data Export API. We’ve listened and today we’re releasing a preview of the new Google Analytics Management API. The Management API provides read-only access to Google Analytics configuration data. It consists of 5 new Google Data [...]

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New Google Blog For SMBs

19 August 2010

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Most every business, including Google’s, starts small. These days, technology is giving businesses even more ways to grow bigger, faster. In a recent series on the Official Google Blog focused on small businesses, a handful of real-life entrepreneurs shared their experiences building companies from scratch and embracing internet tools that have taken their businesses to [...]

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Launch: Intelligence Just Got Smarter!

13 August 2010

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Hopefully, by now, you’re making good use of the Intelligence report in Google Analytics. If you’re looking to avoid the feeling that Google Analytics is “puking” too much data at you – a phrase coined by Google’s beloved analytics evangelist Avinash Kaushik – you’re not alone. We’ve heard you, and Intelligence is your first stop. [...]

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Back to Basics: Filtering Keywords

11 August 2010

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If you’ve ever wondered how to make sense of the long lists of keywords that appear in your reports, this week’s tip is for you. Look at the bottom of most tables in Google Analytics and you’ll see an Advanced Filter option. With this option, you can filter the data in your table according to [...]

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Segment Your Funnels Through The API

11 August 2010

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Say your website has a check out lead generation process and you want to understand funnel abandonment by new vs. return visitors. You can do this through the Web Interface using many segments, filters and exporting data. But who has time for that? Enter the free, shiny, new Conversion Tracking Application from PadiTrack. Built on [...]

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Web Analytics TV #11 with Avinash and Nick

10 August 2010

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Yay! It’s another episode of Web Analytics TV! In this exciting series, with Avinash Kaushik and Nick Mihailovski, you ask, and vote on your favorite, web analytics questions via the Google Analytics Google Moderator site and we answer them. This episode was particularly awesome since there were some fantastic questions. Tough questions that made us [...]

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Back to Basics: Keyword/Landing Page Combinations

4 August 2010

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Starting today, we’re reinstating the Back To Basics series. Each Wednesday, we’ll share a Google Analytics tip, usually something that you can try right away with your own data to gain new insights. This week, we’ll illustrate a quick way to see how many visits you get from different keyword/landing page combinations. A friend of [...]

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Summer Excuses?

23 July 2010

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Google Analytics workshops and seminars are happening everywhere this summer! If you’ve had excuses in the past, there’s now no excuse not to take a day of training to become an expert and get a leg up. Chances are there’s one happening near you when you’re available — just take a look at the Google [...]

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A Shout Out About Annotations

16 July 2010

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A few months ago at the Google I/O conference, we were approached by Zach Steindler, a co-founder at Olark (a way to gain customer insight and sale better through live chat) who was raving about Google Analytics Annotations. He had such a great business case, we decided to let him rave here. Enjoy, and thanks [...]

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Will Using Google Analytics Have A Negative Effect On My Ranking?

15 July 2010

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Good news from the horse’s mouth. We don’t mean to call Matt Cutts a horse, but, well, if you know him, you know what we mean. Matt heads the webspam team here at Google and also speaks on behalf of Google answering questions about ranking and results on Google’s search engine. When people have questions [...]

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