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Home > Engine

Google+ Takes No-Nonsense Policy on User Identity & Community Standards

By LiftSEO On July 22, 2011 · Leave a Comment

Search Engine Watch Blog
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Google+ has demonstrated how serious it is about user identities by banning accounts that seem to be using fake names and discussing ways in which celebrity identities can be verified. Several groups, including the hacktivist organization Anonymou…

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Bing Man On The Moon Homage Makes Space for Way Ahead

By LiftSEO On July 20, 2011 · Leave a Comment

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Whilst Google celebrated the father of genetics, Gregor Mendel, with a Google Doodle today, Bing paid homage to Moon day which celebrates today as the 42nd anniversary of when mankind first landed on the Moon.

The gorgeous photos that we [...]

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Will New Gmail Ad Formats Be Totally Worth Dating, Engaging, Marrying & Having Babies With?

By LiftSEO On July 20, 2011 · Leave a Comment

Search Engine Watch Blog
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If you use Gmail in the U.S. then you may have spotted them already. Namely, glimpses of the new ad formats that Gmail has been promising for awhile. If you haven‘t yet, what you are missing is not spectacular but [...]

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Google vs Copiepresse Copyright Tension Settled

By LiftSEO On July 20, 2011 · Leave a Comment

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Copiepresse, a copyright management company for Belgian newspapers, has had a long history of tension with Google. Now, after five years of conflict, Copiepresse and Google seem to have laid down their arms.

The Original Case and the “Boycott”

… [...]

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Twitter Popularity Higher Than Ever in 2011, Check Out These Stats & Cool Uses

By LiftSEO On July 19, 2011 · Leave a Comment

Search Engine Watch Blog
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Whether it’s simply a case of celebrating its fifth birthday this month, or increased pressure to compete with statistics from Google’s latest social project, Google+, Twitter has been releasing more info and stats to prove how popular t… [...]

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How Google Makes Its Billions: The 20 Most Expensive AdWords Keyword Categories

By LiftSEO On July 19, 2011 · Leave a Comment

Search Engine Watch Blog
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Insurance keywords are the most searched for on Google, making insurance the most expensive category on Google AdWords and the top PPC money-maker for Google. Bidding on insurance keywords can cost advertisers up to $55 per click, according to a [...]

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Yandex.Webmaster Now Available in English

By LiftSEO On July 19, 2011 · Leave a Comment

Search Engine Watch Blog
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The Russian search engine Yandex recently translated its Yandex.Webmaster service to English. Originally a tool for Russian webmasters, Yandex.Webmaster is similar to other tools for webmasters offered by both Google and Bing.

Like its Amer…

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Forget Clicks, Call-through Rate Could be New CTR Controlling Ad Position

By LiftSEO On July 19, 2011 · Leave a Comment

Search Engine Watch Blog
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AdWords Call Metrics are now available to all advertisers in the US and Canada. Launched towards the end of last year, call tracking has been limited to a small number of advertisers in the AdWords innovations program who expressed an [...]

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Google News Badges: Now Searching News Has Gone Social

By LiftSEO On July 18, 2011 · Leave a Comment

Search Engine Watch Blog
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Google News has announced a loyalty program, offering users badges for using Google News as their the portal for primary news. Starting Friday, but only on the United States version of Google News, Google began letting you earn badges as [...]

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AdWords Adds Top vs. Side Reporting

By LiftSEO On July 18, 2011 · Leave a Comment

Search Engine Watch Blog
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To help AdWords users get more accurate feedback on how their ads are performing, Google is adding a new data table option that contrasts the statistics for ads appearing on the top of search with those appearing on the side.

[...]

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