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Home > Measure

CAMPO garners $170M for new projects

By Austin Tech News Scout On July 13, 2011 · Leave a Comment

Austin Business News – Local Austin News | Austin Business Journal
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The transportation planning agency for Central Texas is searching for ideas to spend an unexpected $170 million infusion from the state.

State legislators signed a $3 billion transportation spending measure in the recent [...]

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Measuring and optimising Fairmont’s social media efforts with Google Analytics

By LiftSEO On July 11, 2011 · Leave a Comment

Social media is a great way for marketers to spread awareness about their products, stay in touch with and interact with their loyal customers. Barbara Pezzi, Director of Web Analytics and Search Optimization, Fairmont Raffles Hotels International, is back to share with us how Fairmont measure and analyse their [...]

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Tomorrow (Tue 27 Jun) at 2PM eastern, join our Tweetjam about Splinternet challenges

By LiftSEO On June 27, 2011 · Leave a Comment

by Josh Bernoff

I've agreed to join our interactive marketing research team for a TweetJam on Tuesday, 27 June at 2PM. The hashtag is #IMChat. 

If you're concerned about managing the explosion in new mobile and social platforms — we call it the Splinternet — we'd love to have you join the discussion.

Here are [...]

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3 Key Metrics To Measure Social Media Success

By LiftSEO On May 30, 2011 · Leave a Comment

Search Engine Watch Blog
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Social media marketing has entered a new era. Brands are no longer content to simply experiment with a Facebook page and a Twitter account and “hope for the best.” With social media marketing budgets on the rise, marketers need their [...]

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A fond farewell to Connection Speed

By LiftSEO On March 25, 2011 · Leave a Comment

Google Analytics helps you measure how visitors arrive to your site. For example, by traffic source, geography, landing pages, and other dimensions. Unfortunately, we’re no longer able to offer data on one of these dimensions: Connection Speed, and we are now in the process of deprecating the Connection Speed dimension. You will still be [...]

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Bill grants landowners vested interest in groundwater

By Austin Tech News Scout On March 24, 2011 · Leave a Comment

Austin Business News – Local Austin News | Austin Business Journal
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A controversial measure clarifying that landowners have a vested ownership interest in the groundwater below their land has been approved by the Senate Natural Resources Committee.
Senate Bill 332 attempts to find [...]

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Privacy bill gets White House boost

By Austin Tech News Scout On March 16, 2011 · Leave a Comment

Austin Business News – Local Austin News | Austin Business Journal
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The Obama administration is expected to ask Congress to consider a measure to limit Internet data gathering.
The Wall Street Journal reported Wednesday that the “privacy bill of rights” would provide more [...]

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80 of top 100 U.S. markets suffer decline in key economic measure

By Austin Tech News Scout On February 23, 2011 · Leave a Comment

Austin Business News – Local Austin News | Austin Business Journal
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Four-fifths of the nation’s 100 biggest markets suffered economic contraction in 2009, according to a comprehensive report issued Wednesday morning by the U.S. Bureau of Economic Analysis.
The recession reduced the economic [...]

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Apple board pressed for Jobs succession plan

By Austin Tech News Scout On February 23, 2011 · Leave a Comment

Austin Business News – Local Austin News | Austin Business Journal
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Apple Inc. directors will vote on a resolution to provide open disclosure for the company’s CEO succession plan, according to reports on Wednesday.
Cupertino, Calif.-based Apple (Nasdaq:AAPL) opposes the measure, Bloomberg reported, [...]

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Michigan State University Leverages Vovici to Measure Social Change

By Austin Tech News Scout On January 20, 2011 · Leave a Comment

Austin Ventures News
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DULLES, Va.–(BUSINESS WIRE)–January 19, 2011–Vovici, the leading provider of intelligent online survey management and enterprise feedback solutions, today announced that Michigan State University’s Office for Survey Research (OSR) is using Vovici’

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