Local SEO: 10 Tips for Ranking in Your Area

By On July 26, 2011 · Leave a Comment

Search Engine Watch Blog
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Any business of any size can benefit from search engine optimization (SEO). Geo-specific optimization in particular can make a small investment go a long way, as well as ensuring more relevant people click through to your pages.

For example, &ld… [...]

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New York Times & Digital Due Diligence Target Google’s Local SEO Spam Problem

By On July 14, 2011 · Leave a Comment

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Over the weekend, The New York Times continued what is seemingly becoming a monthly affair of alerting the general public to questionable search engine optimization (SEO) tactics, this time reporting on the problems that exist in Google Maps and o… [...]

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SEO 101: 5 Simple Steps to Selecting Your Keywords

By On June 14, 2011 · Leave a Comment

search engine Watch Blog
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Let’s say you already have a website or are trying to optimize your blog, but haven’t invested much time in search engine optimization (SEO), or the efforts that you have made aren’t paying off. What’s next? Where do you ev… [...]

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What is the Click-Through Rate on Google’s Top 10 Organic Results? [Infographic]

By On April 28, 2011 · Leave a Comment

Search Engine Watch Blog
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Our top story last week was the revelation, or perhaps confirmation, that the Number 1 Google Result Gets 36.4% of Clicks.

After running the story SEW received many phone calls and emails from readers looking to get [...]

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The New Google Analytics: Dashboards

By On March 25, 2011 · Leave a Comment

This is the first in a series of posts highlighting the new Google Analytics. The new version of Google Analytics is currently available in beta to a small number of Analytics users. We’ll be giving access to more users soon. Sign up for early access.

Today, we would like [...]

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Rock Candy Media launches Web division

By On March 11, 2011 · Leave a Comment

Austin Business News – Local Austin News | Austin Business Journal
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Austin-based Rock Candy Media added an online marketing division.
The full-service marketing and advertising agency said the new branch will provide search engine optimization, online pay per click marketing, custom e-mail and [...]

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SEO Salaries Higher This Year [Report]

By On February 26, 2011 · Leave a Comment

Search Engine Watch Blog
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If you’re thinking about working in the search engine optimization (SEO) industry, now is a good time to get started. Starting salaries have increased 17.5 percent versus last year, according to a salary guide prepared by executive recruitment firm Crandall Associates.

[...]

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Are the Unsung Heros of Search and Social Media Marketing Sartorially Challenged, Too?

By On November 20, 2010 · Leave a Comment

Search Engine Watch Blog
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On Thursday, I asked, “Are the Brains of Search Engine Marketing and Search Engine Optimization Sartorially Challenged?” And I put together a list of the Top 10 SEMs who were working hard to change the industry’s collective image [...]

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Will Facebook Places Check-Ins Devalue Facebook "Likes"?

By On November 12, 2010 · Leave a Comment

The value of Facebook "Likes" is supposed to be clear: My friend likes something, and that is valuable and persuasive information for me. This is idea behind Bing launching social search–if my friends have liked something for which I'm searching, that will be more relevant and helpful information than just another [...]

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New Entry into Enterprise SEO Space

By On November 4, 2010 · Leave a Comment

Search Engine Watch Blog
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Tallwave, a venture accelerator firm that develops “go to market” strategies for digital marketing product companies announced its first portfolio company, SyCara, a developer of workflow management platform for search engine optimization (SEO). SyCara provides a single platform for SEO professionals [...]

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